PRESS - JEREMY SCHAAP'S "HERO OF THE WEEK" ON ESPN'S "OUTSIDE THE LINES"
Coach Randel: A Test of Time (2019)
BBDO NY and the ALS Association were honored to tell the story of Randel McCoy — a beloved coach, educator, and member of the Cold Spring Harbor community — whose determination and courage in the face of ALS left a lasting impact on everyone he touched.
His story premiered at the 25th annual ALS Lou Gehrig Sports Awards Benefit in front of over 500 people.
Thank you, Coach Rans, for letting us tell your story. Forever in our hearts (1985-2025).
Awards: 2020 Clio (1x Bronze- Sports)
Agency: BBDO NY
Role: Studios Producer
